ICCX digital 365Debut for the Masa GmbH virtual exhibition booth
Andernach/Porta Westfalica 19 Mar 2021 - ICCX, the internationally recognized conference specialized in the concrete industry, was recently expanded to include a digital event. ICCX digital 365 now offers an event platform in digital space that can be accessed around the clock all year round. Masa GmbH presents itself there with an attractive virtual exhibition booth.
In contrast to real events, the virtual exhibition stands can be visited regardless of location and time, and with free admission. The only requirement is a connection to the Internet. Once a quarter, two “Live Days” take place, which are intended to enable regular exchange within the concrete industry. All visitors can communicate with each other, attend lectures, and visit exhibiting companies. After the “Live Days”, an archive will be open to visitors, through which both the exhibitor stands, and the contents of the media library can be viewed. Communication is then guaranteed via e-mail inquiries or other stored contact options.
At the premiere of the "Live Days" on the 15th - 16th of March 2021, the Masa team used the opportunity to break new ground on digital communication channels. From the very large virtual exhibition stand of Masa GmbH, contacts were maintained and intensified. In the future, the digital ICCX will only conditionally substitute personal interaction, but Masa is optimistic that this event becomes an interesting supplement in the event calendar.
Visit us digitally!